Dunns invites suitably qualified applicants to apply for their P27 General Assistant Vacancies. The closing date for applications is 23 November 2025. This opportunity is ideal for individuals who want to build experience in retail while working in a busy store environment that values customer satisfaction, teamwork, and high service standards.
A Promising Opportunity to Start Your Retail Career
Many young South Africans finish school and want to enter the working world, but not everyone knows where to begin. This P27 General Assistant position at Dunns provides a great chance to start building real workplace skills in a professional, structured retail environment. Dunns is a trusted fashion brand that focuses on providing customers with a pleasant shopping experience, trendy products, and helpful staff. Joining the team allows you to learn how a retail store operates on a day-to-day basis while contributing to sales, customer service, and general store operations.
Working in retail helps you develop practical skills like communication, problem solving, time management, customer service, and attention to detail. These are skills that not only help you succeed in this job but are valuable in many future career paths.
What the P27 General Assistant Role Involves
This role is designed for people who enjoy working with customers, want to learn more about retail operations, and can participate as part of an energetic team. The job focuses on helping customers, supporting store operations, ensuring excellent product presentation, and assisting management in achieving daily business goals.
Providing Excellent Customer Service
A major part of your day will involve ensuring customers receive helpful and friendly service. Customers expect professional service every time they enter the store, and you will help make their shopping experience positive by:
- Greeting customers in a welcoming manner.
- Assisting customers in finding the products they are looking for.
- Offering support and answering questions about products, pricing, or promotions.
- Representing the Dunns brand professionally at all times.
Supporting Daily Store Operations
General Assistants play a key role in making sure the store runs smoothly. You will work closely with management and your team to carry out several operational tasks, including:
- Helping maintain store layout and product displays.
- Supporting merchandising activities such as stock rotation and replenishment.
- Maintaining clean and tidy store areas.
- Following store procedures to keep operations professional and consistent.
Your contribution helps ensure that the store looks appealing and organised, which influences customer satisfaction and sales.
Meeting Sales Targets
The retail environment is results-driven, and Dunns expects employees to contribute to the store’s performance. You will support sales by:
- Encouraging customers to explore products.
- Helping maintain product displays that attract attention.
- Carrying out tasks that support the achievement of daily, weekly, and monthly targets.
Meeting sales targets is an important part of growing in the retail industry and proving that you can contribute meaningfully to store performance.
Protecting Stock and Store Assets
This position requires responsibility and honesty. Employees must help protect company property, including:
- Stock on the shelves and in the storeroom.
- Cash and transaction processes.
- Store equipment and operational items.
- Customers and colleagues within the store.
Ensuring safety and security helps maintain a professional working environment and builds trust with the company and its customers.
Skills and Qualities You Need to Succeed
Minimum Educational Requirement
- Applicants must have completed matric (Grade 12).
Experience That Helps
While experience is not always required, it is beneficial if you have:
- Previous sales or retail experience.
- Experience dealing directly with customers.
- An understanding of working within a team environment.
Key Skills and Attributes
To perform well in this role, candidates should demonstrate:
- Strong customer service orientation.
- Ability to communicate confidently with customers and colleagues.
- Ability to work under pressure and manage stress.
- Good attention to detail when handling stock or completing tasks.
- Planning skills for managing daily responsibilities.
- High integrity, reliability, and initiative.
- Basic computer literacy for store systems.
These skills help ensure you can perform effectively and contribute to store success.
Daily Responsibilities You Will Handle
In this role, you may be responsible for:
- Helping achieve daily, weekly, and monthly sales targets.
- Ensuring company policies and procedures are followed at all times.
- Maintaining correct procedures for stock handling, lay-bys, and mark-downs.
- Supporting merchandising activities such as product replenishment.
- Ensuring the store stays neat, organised, and customer-ready.
- Offering support to management and colleagues when required.
Why This Role Matters
Working as a General Assistant at Dunns is more than just a job. It provides stepping stones toward a future in retail, offering real workplace experience, professional development, and the chance to learn from experienced teammates. Many people who begin in entry-level store positions eventually move into supervisory and management roles as they gain experience and confidence.
This role helps you develop the skills employers value, giving you a strong foundation for future growth in retail or any career that requires communication, teamwork, professionalism, and customer service excellence.
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