
Toys R Us and Babies R Us South Africa invite suitably qualified applicants to apply for their Shop Assistant vacancies. The closing date for applications is 10 October 2025. If you are energetic, customer-focused, and love creating amazing shopping experiences, this opportunity could be the start of your retail career.
Working at Toys R Us and Babies R Us is not just another retail job. It’s about becoming part of a well-loved global brand that is known for sparking joy in children, parents, and grandparents alike. With over 60 physical stores across South Africa, plus locations in Namibia, Botswana, and Zambia, Toys R Us continues to grow and serve millions of happy customers. Their “World’s Greatest Toy Store” tagline is more than just words—it’s a promise of fun, quality, and excitement.
Why Join Toys R Us and Babies R Us?
Toys R Us South Africa has become a household name for families who want the best toys, games, and baby products. The company is passionate about creating stores where kids’ imaginations can run wild and customers leave with smiles.
For employees, working here is about more than just sales. You get to work in an environment filled with energy, creativity, and teamwork. It’s also a chance to grow in one of the biggest retail brands in the world.
What the Job Is All About
As a Shop Assistant, your main purpose is to maximize sales by giving every customer an “AWESOME” experience. You’ll be the face of the store, making sure that everyone who visits feels valued, supported, and excited about their shopping journey. This includes everything from helping a child choose their dream toy to guiding a parent through baby essentials.
In short, you’ll be part of the reason why customers return again and again.
Skills You Need
To do well in this role, you need to bring energy, passion, and focus. Here are some of the key skills Toys R Us looks for in Shop Assistants:
- Sales-driven mindset and motivation to reach targets
- Excellent customer service skills
- Strong communication and listening abilities
- Confidence to approach customers and offer advice
- Merchandising knowledge (keeping shelves stocked, neat, and eye-catching)
- Determination and willingness to work hard under pressure
Key Duties You’ll Handle
As part of the team, you’ll take on important responsibilities, such as:
- Giving every customer an AWESOME shopping experience
- Helping customers with their unique needs, from product advice to special promotions
- Making sure items are correctly priced and beautifully displayed
- Demonstrating and explaining toys or baby products to customers
- Pushing add-on sales and extra services to boost performance
- Preparing and setting up sales promotions in advance
- Reporting to the Store Manager about top-selling and slow-moving products
- Taking part in stock counts and helping reduce stock loss
- Maintaining neat, safe, and clean store standards
- Protecting the company’s assets and keeping expenses low
In short, you’ll be playing a big role in keeping the store running smoothly while making customers happy.
Minimum Requirements
If you’d like to apply, make sure you meet these entry requirements:
- A Matric certificate (Grade 12)
- At least 6 months retail experience
- Your own or reliable transport (you must be able to work shifts)
These are the basics, but remember: having the right attitude, energy, and customer-first mindset will set you apart from other candidates.
Additional Responsibilities
Toys R Us expects all staff members to keep learning and adapting. That means:
- Taking part in mandatory training and development programs
- Keeping up to date with store procedures and company rules
- Cooperating with new technologies and ways of working
- Protecting customer privacy and handling information with care
- Working closely with management to improve performance and store standards
Why This Job Matters
A Shop Assistant may sound like a small role, but in retail, it’s one of the most important positions. You’ll be the first person customers meet, and your attitude can make or break their shopping experience. By joining Toys R Us, you’ll not only gain valuable retail experience, but you’ll also be part of a company that puts customers and employees first.
How to Apply
If you’re excited about this opportunity, don’t wait. Visit the official Toys R Us and Babies R Us careers page and look for the Shop Assistant vacancies. Once you find the listing:
- Click “Apply Now”
- Create an account or log in
- Fill in your details accurately
- Upload your CV and any supporting documents
- Submit your application before the closing date
Leave a Reply